

Warehousing & Fulfillment in
B2B & OMNICHANNEL DISTRIBUTION
ONE DISTRIBUTION STRATEGY FOR EVERY CHANNEL YOU SELL THROUGH

WHAT IS B2B & OMNICHANNEL DISTRIBUTION?
B2B and omnichannel distribution is the fulfillment model for brands selling through more than just their own website - wholesale accounts, big-box retail, distributors, marketplaces, and DTC, all at once. Each channel comes with its own rules: retailers enforce strict routing guides and chargebacks for late or mislabeled shipments, wholesale accounts often need EDI and case-pack logistics, and DTC orders still need to ship same-day in a branded box. Running all of that out of one facility - or worse, out of several disconnected ones - is where most growing brands start losing money to fines, stockouts, and manual order entry.
We connect your brand with 3PL partners built to run B2B and DTC out of the same operation, so every channel gets what it needs without you managing multiple vendors or systems.
WHAT'S INCLUDED IN B2B & OMNICHANNEL DISTRIBUTION
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EDI integration — automated order, invoice, and ASN processing with retail and wholesale trading partners
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Retailer compliance — routing guides, labeling, and packaging standards for major big-box and specialty retailers
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Case-pack & pallet fulfillment — bulk and wholesale order configurations alongside individual DTC orders
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Chargeback prevention — proper documentation, labeling, and on-time shipping to avoid retailer penalties
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Multi-channel inventory sync — one inventory pool visible across DTC, wholesale, and marketplace channels to prevent overselling
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Marketplace fulfillment — Amazon FBM, Walmart Marketplace, and other third-party channel support
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Cross-docking & transloading — for brands moving high volume between distribution points
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Unified reporting — one view of orders, inventory, and performance across every sales channel

WHO THIS IS FOR
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Brands selling wholesale to independent retailers or big-box accounts while also running their own DTC site
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Distributors and reps placing recurring bulk orders that need EDI and case-pack handling
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Companies expanding from a single channel (usually DTC) into retail for the first time and needing compliance built in from day one
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Any operation where a single order queue currently spans multiple channels and systems that don't talk to each other
WHY MATCH INSTEAD OF LOCK IN
Not every 3PL can run B2B and DTC well out of the same building - retail compliance and EDI capability are specialized, and a provider built for pure e-commerce often can't handle a Target or Walmart routing guide without expensive workarounds. We match your brand to a partner with proven omnichannel infrastructure for your specific retail accounts and order mix, rather than forcing your wholesale business to fit a DTC-only operation (or vice versa).
